China's OA Software Trends Toward UC
and SaaS January 31, 2008
China's Office Automation Software (OA) revenues reached 2.494 billion Yuan
in 2007, up 20.8% over 2006. Growth remains strong, though it is slowing.
(Note: CCID Consulting defines OA Software to include the two sub-categories
of "Collaboration Software" and "Office Suites".)
Source: CCID Consulting, November 2007
CCID Consulting sees the
following trends:
Unified communications
via the collaboration platform.
Large enterprises are
beginning to demand better integration between various office and
collaboration software. An emerging area, the collaboration platform, will
serve as a unified electronic platform that enables synchronous and
asynchronous communication through a variety of applications, computers, and
devices.
Chinese enterprises are
seeing the need to cross-integrate CRM, FM, HRM and SCM into their OA
software environment. However, different types of vendors will need to
cooperate to provide such unified, collaborative environments. Examples
include ISVs, telecom solution providers, telecom equipment and handset
manufacturers.
OA Software delivered
through SaaS grows.
CCID Consulting expects to
see SaaS OA software revenues to grow faster in China, enabling OA software
to reach the untapped small and medium enterprises (SMEs). SMEs are turning
to the SaaS model because of its relatively quick deployment and little or
low upfront costs. Training associated with SaaS will also increase.
2007 in Review
There was high growth in
collaboration software, as users demanded more sophisticated solutions.
Growth of the collaboration
software category remained high, as users sought solutions in document,
knowledge, and teamwork management. Conversely, the desktop office suite
category (primarily Microsoft Office and
IBM Lotus) growth slowed.
Still many software
vendors competing.
There are currently over a
hundred software vendors competing in China's OA software market. Many
smaller vendors are limited by their size and reach, or their industry
expertise. Large opportunities for stronger vendors remain.
For more information
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contact us for these and
other China-related data, information and products.
Unless otherwise specified,
all information provided is sourced from CCID Consulting.